As seen on Hypebeast, Nerdist, Trendhunter, and least notably, my website. Miller Lite x New Balance = The Shoezie.
It's not a dad shoe. It's not a beer koozie. It's a Shoezie. A celebration of all things beer and dad, available Father's Day 2021.
The Shoezie trended in 13 countries at launch, and garnered $26.6M in earned media.
